Toward Better Career Decisions

by Jean Houston Shore, CSP, CPA, MBA
Copyright 2007

"A simple version of the tool can be invaluable for those of us trying to prioritize our career development efforts."

In this exploding information age, your opportunities for career development are almost limitless. Unfortunately, the time you have to devote to such pursuits is not. What's a successful professional like you to do? For the answer, look no farther than industry's recent quality movement.

Some of the handiest tools used to aid manufacturing companies in improving the quality of their products are a group of matrices known as Quality Function Deployment (QFD) Matrices. When used in projecting product fault tolerances or project management, QFD matrices can become quite complex. But, a simple version of the tool can be invaluable to those of us trying to prioritize our career development efforts.

HERE'S HOW IT WORKS

See the example below as you review these instructions. Define WHAT your overall career and life goals are. For example, you may want to move into a position of broader responsibility, spend more time with your family, or get out into the community more often. Enter your WHATS across the column heading on your simple matrix. (A) Next, list down the side the many career development opportunities you have uncovered. (B) These are your HOWS. Your list might include opportunities like attending an industry conference, taking an Internet class, or giving speeches to local business groups. The HOWS you have identified are listed in the rows of your matrix in whatever order you like.

PUTTING IT IN PERSPECTIVE

Now the real value of this kind of decision-making tool becomes apparent. Your next step is to assign a weighting to each of your career and life goals. What is really most important to you — making more money or spending more time with your family? Write your weightings in the columns underneath each goal.(C)

Next enter symbols in each of the interior cells of your matrix to indicate the strength of the correlation between your career development opportunities (HOWS) and your career/life goals(WHATS).(D) The official symbols are a filled circle ( Solid Circle) for a strong correlation representing a weight of nine, an empty circle (Empty Circle ) for a moderate correlation representing a weight of three, an empty triangle (Empty Triangle ) for a weak correlation representing a weighting of one, and no symbol for no correlation. (Of course, you don't have to use the symbols you could just use the weighting numbers instead.)

Your final step is to multiply the weighting of each column by the numerical value of each symbol, and sum the results to assign a score to each career development opportunity. (E) As you review your completed prioritization matrix you can easily see which of your career and life goals will be most influenced by each of your development opportunities. You might also find that some of your career and life goals are not being addressed at all. You would want to find growth opportunities to help in those areas.

It is often difficult to properly prioritize the many options we have. By using a quality tool we can bring our choices back into perspective!

Example Prioritization Matrix

(A)
Potential Activities
Position of Broader Responsibility Weight = 5 Spend More Time With Family Weight = 7 Develop Community Presence Weight = 3 (C) Total Value: Sum of Weight x Score(E)
1. Attend Industry Conference(B) Solid Circle(9) (D) (1) 48
2. Take a Computer Class - Internet Empty Circle(3) (1) 22
3. Give Speeches to Local Groups Empty Circle(3) (1) Solid Circle(9) 49

Solid CircleStrong Correlation = 9 points, Empty CircleModerate Correlation = 3 points, Weak Correlation = 1 point, BLANK No Correlation = 0 points

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